(PRWEB) February 23, 2012
Internet Dental Alliance, Inc. (IDA) announces its new dental marketing strategy that allows doctors to meet prospective patients where they gather on the web. Social networking websites like Facebook, Twitter and Yelp are the most popular way for people to ask their friends for recommendations and share information online. In response, IDA created dentist social networking tools that can be easily integrated with any social networking profiles that a dental practice may already have.
The success of social sites such as Facebook, Twitter, LinkedIn, YouTube, Delicious, Digg, Reddit, StumbleUpon, Tumblr, Orkut, WordPress, LiveJournal, TypePad and others means that social networking tools need to be included in every dental practice marketing plan. However, successful social marketing requires maintaining an active presence, which can be overwhelming (or impossible) for busy doctors.
“That’s why IDA designs customized dentist social networking strategies that are easy to implement. For example, websites and portals can be completely integrated into a dentist’s personal or professional Facebook profile,” says Jim Du Molin, dental patient marketing consultant and founder of Internet Dental Alliance, Inc. “Individual Facebook pages can be built for each market segment a doctor wants to target, including geographical locations, and specialties such as dental implants, braces & orthodontics, Invisalign